Tag: Sales

How To Use Marketing Channels To Drive Book Sales

How To Use Marketing Channels To Drive Book Sales Introduction Understanding how online and offline marketing channels can work together is essential for your book’s financial success. These channels, if consistently used together, can help you as an author achieve a sustainable competitive advantage. It will also help your book build a continuous stream of …

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Holiday Author Events: How to Increase Holiday Book Sales

Holiday Author Events: How to Increase Holiday Book Sales Book sales are typically highest for most authors during the holidays so authors should take full advantage of the holiday season. Many avenues exist during the holidays to increase book sales and a little extra imagination can always help, while a lot of the possibilities can …

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Online Book Publishing – Print-On-Demand Will Double Your Sales

Online Book Publishing – Print-On-Demand Will Double Your Sales This is another in my series of articles that explain the Online Publishing Model and how small-time authors and/or self-publishers can use the OPM as a more lucrative alternative to the often archaic and dysfunctional traditional book publishing model. In short, using the OPM you’ll make …

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